Are you finding outreach is becoming more difficult? That responses from prospective donors are dwindling? You are not alone! Join us for an honest assessment of where we are, and what you can do to be authentic, build relationships organically and grow your response success rate. We work with hundreds of gift officers each year on growing their qualification approach, and we promise the focus and rigor that will support your efforts.
Most of us are comfortable working with existing donors. But finding new prospects, contacting them to begin a dialogue (often, multiple contacts across multiple platforms), and engaging in a strategic conversation to determine interest and philanthropic intent? That’s often the hard part.
That’s why KDD Philanthropy is bringing you the return of one of our most popular webinar series: Qualifications Essentials.
Through these three sessions, you will build your skills and tools for securing that first discussion, using probing questions to qualify and cultivate, and determining whether a prospect is qualified or disqualified. Most importantly, through the inclusion of practical tools, easy-to-implement sample language, and reinforcement of key concepts over three sessions, you will build your confidence and fluency in this critical function.
Growing a donor pipeline is critical to every gift officer’s success. This series will provide the foundation you need to do just that.
Session 1: Skills to Build Confidence
- How-to: The nuts and bolts of outreach
- Exercise: Building more compelling outreach
Session 2: Probing Questions for Qualification
- Build your skills in asking thoughtful questions that support the qualification process and create the foundation for an authentic relationship with donors
- Exercise: Probing questions exercise and role play
Session 3: Qualification vs Disqualification
- Refresh your tools for creating conversations that support institutional relationships
- Learn new tools to recognize the differences in qualification types
- Exercise: Portfolio scenario discussion sheet